Why TikTok Is Obsessed With ‘Obsession’

LifestyleArtsWhy TikTok Is Obsessed With ‘Obsession’‘Obsession,’ starring Inde Navarrette, is a box office smash and a viral hit on TikTok, inspiring comedy skits, edits and memes—here’s the trend, explained.ByDani Di Placido,Senior Contributor.Forbes contributors publish independent expert analyses and insights. Dani Di Placido covers film, television, and internet culture.Follow AuthorMay 27, 2026, 01:04am EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.@font-face{font-family: "Schnyder"; src: url("https://i.forbesimg.com/assets/fonts/schnyders/schnyders-bold-webfont.woff2") format("woff2"), url("https://i.forbesimg.com/assets/fonts/schnyders/schnyders/schnyders-bold-webfont.woff") format("woff"); font-weight: 700; font-style: normal;} @font-face{font-family: "Merriweather"; src: url("https://i.forbesimg.com/assets/fonts/merriweather/merriweather-bold-webfont.woff2") format("woff2"), url("https://i.forbesimg.com/assets/fonts/merriweather/merriweather-bold-webfont.woff") format("woff"); font-weight: 700; font-style: normal;} @font-face{font-family: "Graphik"; src: url("https://i.forbesimg.com/assets/fonts/graphik/graphik-bold.woff2") format("woff2"), url("https://i.forbesimg.com/assets/fonts/graphik/graphik-bold.woff") format("woff"); font-weight: 700; font-style: normal;} @font-face{font-family: "Schnyder"; src: url("https://i.forbesimg.com/assets/fonts/schnyders/schnyders-light-webfont.woff2") format("woff2"), url("https://i.forbesimg.com/assets/fonts/schnyders/schnyders-light-webfont.woff") format("woff"); font-weight: 400; font-style: normal;} @font-face{font-family: "Merriweather"; src: url("https://i.forbesimg.com/assets/fonts/merriweather/merriweather-regular-webfont.woff2") format("woff2"), url("https://i.forbesimg.com/assets/fonts/merriweather/merriweather-regular-webfont.woff") format("woff"); font-weight: 400; font-style: normal;} @font-face{font-family: "Graphik"; src: url("https:...