&TEAM Earn Best Sales Week As ‘We On Fire’ Moves 1.2 Million Copies

BusinessHollywood & Entertainment&TEAM Earn Best Sales Week As ‘We On Fire’ Moves 1.2 Million CopiesByJeff Benjamin,Senior Contributor.Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music.Follow AuthorApr 29, 2026, 07:15am EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.&TEAM for 'We on Fire' (Forbes Exclusive Cut)Photo Courtesy of YX LABELSAfter making new sales history for Japanese artists by earning one-million-plus in album sales in both Korea and Japan, &TEAM proves their selling power was no fluke with another massive haul for their latest EP.Forbes&TEAM’s Debut Korean Album Sells Over 1 Million Copies In 1 DayBy Jeff BenjaminAccording to South Korea’s real-time sales chart Hanteo, the boy band’s We on Fire sold over one million copies worldwide upon its release on April 21. In a week’s time, the EP also sold nearly 1.24 million copies worldwide, surpassing &TEAM’s previous first-week sales record of 1.22 million set by the breakaway success of their debut Korean EP, Back to Life, released last October.Thanks to strong sales in both Japan and Korea, the HYBE group had already distinguished itself as the first Japanese artist to achieve million-seller status on both the Korean and Japanese charts, with We on Fire further demonstrating their global resonance.True to their current bilingual approach, We on Fire includes four new Japanese songs as well as Korean versions of the new title track single and new cut “Bewitched.” The EP leans into the ninesome’s knack for racing pop tracks with heavy electronic and rock inspirations. “We on Fire” opens with a blitz of synthesizers that mix into trap beats, heavy sub-bass and electronica flourishes throughout the encouragement anthem. “Bewitched” allows &TEAM to rock out on a full-fledged pop-punk track that wouldn’t sound out...