Meet the England fan who collected beer from every World Cup nation

Meet the England fan who collected beer from every World Cup nationImage source, Gus HullyImage caption, Gus Hully has completed his personal World Cup missionByAlex BrothertonBBC Sport journalistPublished2 minutes agoThe Fifa World Cup is an event that lends itself to memorabilia.From Panini stickers to iconic shirts and everything in between, if fans can buy it, they'll collect it.But Gus Hully thought he'd take things up a level.The London-based music industry analyst has managed to source one beer from each of the 48 nations competing at this summer's World Cup in the United States, Mexico and Canada.Gus - inspired by another beer enthusiast's unsuccessful attempt to collect every beer at World Cup 2010 and Euro 2012 - is no rookie.After a failed attempt for World Cup 2014, the Cheltenham Town fan has bought a beer for every participating nation at every men's and women's major international tournament since Euro 2016, as well as the 2022 and 2024 editions of the Eurovision Song Contest."It took a lot of time and effort to pull all of this together," Gus told BBC Sport of the challenge posed by an expanded 48-team World Cup.Image source, Gus HullyGus started researching this year's collection in early 2025 when Uzbekistan emerged as a frontrunner in the AFC Asian qualifiers.From that point on he was constantly checking results and tables to monitor the progress of nations with difficult to source beers.After ticking off the easier countries, Gus used every contact he had to complete the set.For some, like Panama, he got lucky. He was on holiday in Florida and found a beer by Panamanian craft brewery Casa Bruja."Iraq was a headache to figure out, but I ended up spending £30 to buy a bottle off a guy in Poland who went to Iraq a few years ago and brought a bottle back as a souvenir," said Gus."For countries where people don't drink, like Qatar and Saudi Arabia, I got non-alcoholic malt beverages whic...