Mango Aims To Raise Quality And Fashion Quotient On Multiple Fronts

BusinessRetailMango Aims To Raise Quality And Fashion Quotient On Multiple FrontsBySharon Edelson,Senior Contributor.Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping.Follow AuthorMay 20, 2026, 11:13am EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.Mango is launching on June 4 a collaboration with Mike Eckhaus and Zoe Latta's Eckhaus Latta brand. COURTESY OF MANGOMango has a strong track record of collaborating with external creative talent. In fact, the Mango Collective initiative was created precisely for this purpose, as a platform to celebrate the creativity and innovation of ascending and independent designers, connecting their singular visions with Mango’s design expertise and international reach.The company is using partnerships with designers, such as Eckhaus Latta, launching on June 4, to burnish its image and attract younger customers. Eckhaus Latta’s capsule collection blends the designers’ inclusive approach with Mango’s global scale and craftsmanship.“Through Mango Collective for the Woman line, we’ve worked with designers such as Siedrés in 2024 and Supriya Lele in 2025,” said Luis Casacuberta, chief product and sustainability officer. “Eckhaus Latta is the third brand to participate in the initiative. The aim is to create capsules that combine unique creative voices with Mango’s design pedigree and give them a broader platform.”“At the same time, collaborations allow Mango to build cultural relevance, generate conversation and connect with audiences in a more distinctive way," Casacuberta added.Young designers often fit the bill, but the Spanish fashion giant said potential collaborations are assessed less by age and career stage. Rather, Mango looks for designers with a clear point of view, design integrity and shared values around quality, craft and authenticity.“In terms of brand e...