LE SSERAFIM Announces Second World Tour ‘PUREFLOW’ Starting This Summer

BusinessHollywood & EntertainmentLE SSERAFIM Announces Second World Tour ‘PUREFLOW’ Starting This SummerByLaura Sirikul,Contributor.Forbes contributors publish independent expert analyses and insights. Laura Sirikul is a L.A.-based reporter covering film/TV and music.Follow AuthorApr 28, 2026, 03:22pm EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.LE SSERAFIMSOURCE MUSICIt’s time for a CELEBRATION!LE SSERAFIM announced their second World Tour, 2026 LE SSERAFIM TOUR ‘PUREFLOW,’ which will head to Korea, Japan, North America, Europe, and Asia this year. The K-pop stars, consisting of members KIM CHAEWON, SAKURA, HUH YUNJIN, KAZUHA, and HONG EUNCHAE, unveiled the official announcement poster for the tour on Weverse and their official social media channels, with 32 shows across 23 cities beginning this July.Named after their upcoming 2nd studio album, PUREFLOW pt. 1, set to release on May 22, the tour follows the themes of PUREFLOW, an anagram for “POWERFUL,” into a live setting, reflecting the group’s continued momentum. The album symbolizes transformation and growth through confronting fear. Their lead single, “CELEBRATION,” was released a few days ago and has been charting on iTunes Top Songs, YouTube Trending Music, and Spotify Daily Top Songs.Spanning 23 cities, the tour will kick off two nights in Incheon, South Korea, on July 11, followed by stops across Japan, including Osaka, Kanagawa, Shizuoka, Miyagi, and Fukuoka. The group will then launch their North American leg on September 16, performing in Los Angeles, Tacoma, San Jose, Phoenix, Fort Worth, Orlando, Chicago, Washington D.C., and Newark. Following their U.S. stops, the group will visit five cities starting in October—London, Amsterdam, Paris, Copenhagen, and Berlin—marking a significant expansion of their global touring footprint. PUREFLOW marks LE SSERAFIM’s first tour across Europe. In November, they will continue the tour a...