Google Maps is about to get a big dose of AI

Google has unveiled new generative AI features for its mapping and geospatial apps that are designed with enterprise users in mind. The new features, announced at Cloud Next in Las Vegas this week, add generative AI capabilities to Google’s mapping platform, giving it enhanced visual and data analytics powers. One of the new features, called Maps Imagery Grounding, allows enterprise users to use generative AI to create realistic scenes in Google Street View to visualize how a particular project—be it a movie set or a planned construction site—might look. Users merely type a prompt into Gemini Enterprise Agent Platform, which then conjures the scene inside Street View, as long as the proper settings have been enabled within Google Maps Imagery.