Gemini is in danger of going full Copilot

Gemini has a creep problem.

A few years ago, that little sparkle icon started showing up in all of our Google apps. Gemini in your inbox! Gemini in your Google Drive! It was slow at first, and easy enough to tune out, but something has changed in the past few months. Gemini is creeping. It's showing up in all kinds of places at a relentless pace, and personally, it's starting to really cheese me off.

The AI-everywhere fatigue is familiar to anyone who has ever used Windows 11. Microsoft went absolutely bananas putting Copilot shortcuts onto every surface it could find, to the extreme irritation of many users. Likewise, we will doubtlessly …

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