Cigarette butts for free food? How one group is asking people to rethink litter

The WasteBar food truck hopes the eye-catching deal will change people’s attitude to waste in the Netherlands

Using cigarette butts to buy buttery Dutch pancakes? That is the deal one food truck is offering at festivals in the Netherlands as a way to get people thinking about litter.

Cigarette butts are the most common form of plastic waste in the world, with more than 4.5tn butts produced every year. In the Netherlands the estimated figure is in the hundreds of millions.