Apple And MAMI Return With Four New Short Films Shot On The iPhone 17 Pro Max

InnovationConsumer TechApple And MAMI Return With Four New Short Films Shot On The iPhone 17 Pro MaxByPrakhar Khanna,Contributor.Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers lifestyle tech for Forbes.Follow AuthorMay 10, 2026, 10:00pm EDT--:-- / --:--This voice experience is generated by AI. Learn more.This voice experience is generated by AI. Learn more.Ritesh Sharma uses the Blackmagic Camera app on iPhone 17 Pro Max while framing Maruti, his film’s protagonist, selling trinkets on the beach.AppleThe MAMI Select: Filmed On iPhone program is in its third year, and the Mumbai Academy of Moving Image (MAMI) has unveiled four new short films shot on the iPhone 17 Pro Max. These films, set in Mumbai, Kerala, Goa, and Bengal, were mentored by some of Indian cinema's most respected names, including Sriram Raghavan, Chaitanya Tamhane, Dibakar Banerjee, and Geetu Mohandas.The MAMI Select: Filmed On iPhone initiative empowers filmmakers to push the boundaries of technology and innovation in film. It has developed a notable track record, with last year’s Seeing Red registering over a million views on YouTube. This year, MAMI brought together filmmakers Shreela Agarwal, Ritesh Sharma, Robin Joy, and Dhritisree Sarkar. Each of them showed us a distinct cinematic expression using the capabilities of the iPhone 17 Pro Max.Shreela Agarwal, a national-level boxing gold medalist, returned to filmmaking after suffering a career-ending injury. Her first film was a boxing documentary titled BMCLD, and her newest film, 11.11, is described as a love letter to Mumbai after dark. It is a story of two women on a first date, under city streetlights and on dim beaches. This presented challenging lighting conditions.“The dynamism and rhythm are only possible because of iPhone,” Agarwal says. “The freedom, simply put, is unmatched.” ProRes RAW data capture allowed her team to push the ISO in post-production, and its wide dynamic range let her...