Two thirds of Brits fail to name iconic UK landmarks - including Angel of The North
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Brits lack confidence in identifying some of the nation's most iconic landmarks - including Hadrian's Wall, the White Cliffs of Dover and the Angel of the North. A survey of 2,000 people revealed that while 94% of adults successfully recognised New York's Statue of Liberty , two thirds struggled to name prominent sites throughout the UK. Despite this, 62% confessed they're keen to discover more about British landmarks and regional heritage. The study was commissioned by Travelzoo , which is championing all the magnificent destinations to explore across the UK. The travel enthusiasts' club has joined forces with television personality and avid explorer Julia Bradbury, who said: "I have been lucky enough to visit almost every corner and coastline of our amazing country. "From rugged peaks to gently rolling hills, fairy tale villages and vibrant cities. "We have so much diversity packed into our island, I can't imagine ever being bored exploring it, and I encourage others to discover the incredible places right on their doorstep too." Over a third (34%) admitted they wouldn't have a clue where to start when it comes to discovering what lies on their doorstep. Yet financial constraints was a big barrier to getting out and visiting local landmarks. This was along with a lack of time and transport logistics. Furthermore, more than four in 10 parents questioned doubted whether their child could accurately name famous UK landmarks off the top of their head. Parents believe their children would be more likely to recognise the Statue of Liberty and Eiffel Tower over Stonehenge and The Angel of The North. But eight in ten say children need to learn more about UK landmarks and local heritage. Nearly three in 10 (29%) reckon they have visited more countries beyond the UK than they have counties throughout the nation. That could be about to shift, as a fifth revealed they are planning to spend more time holidaying in the UK this year compared to previous years. Convenience and reduced stress compared with travelling abroad was highlighted as the primary reason behind opting for a UK trip this year (27%), followed by shorter travel times (25%) and cheaper to stay in the country (22%). The coast came top of the list of staycation destinations, selected by 61% according to the OnePoll.com figures. As a nation, Brits are prepared to travel for short-break destinations, with journeys averaging nearly four hours for a one to three-night getaway. Cat Jordan, for Travelzoo, said: "These findings show there's a real appetite to connect with what's on our doorstep, but many people don't always know where to start. "In a country with so much to discover, it's easy to overlook just how much is at our fingertips. "With so much history, coastline, and culture spread across the UK, you don't need a passport for it to feel like a proper break."





