Rivian R2 production has started despite tornado damage to factory

The first StrictlyVC of 2026 hits SF on April 30. Tickets are going fast. Register now. Save up to $680 on your Disrupt 2026 pass. Ends 11:59 p.m. PT tonight. REGISTER NOW. TechCrunch Desktop Logo TechCrunch Mobile Logo LatestStartupsVentureAppleSecurityAIApps EventsPodcastsNewsletters SearchSubmit Site Search Toggle Mega Menu Toggle Topics Latest Rivian R2 production has started despite tornado damage to factory Sean O'Kane 8:47 AM PDT · April 22, 2026 Rivian has rolled the first customer-ready R2 SUVs off the production line at its factory in Normal, Illinois, just days after it was hit by an EF-1 tornado that tore off part of the roof. Despite the damage, founder and CEO RJ Scaringe told Bloomberg Television on Wednesday morning that Rivian doesn’t expect any delays to the R2’s rollout, which is crucial to the company’s survival. “The tornado went through the south end of the plant, and ripped the roof off the building, and knocked down some of the plant as well, and so the last 72 hours have been around the clock,” he said. Scaringe explained that Rivian has had to change how and where it brings some materials into the factory to build the R2. But “we’re not making any changes to the plan,” he said, referring to the company’s production roadmap. Scaringe wasn’t asked when Rivian will make the first R2 deliveries during the interview. The company has previously said it will start shipping R2 SUVs before the first half of 2026 comes to an end. Getting the R2 into production is a major milestone for the company. It’s the first production vehicle Rivian has made that has a chance to reach mass-market customers, as it costs far less than the company’s current R1 EVs. It’s also supposed to help the company finally reach profitability after years of losing money on every vehicle it sold. The company has big expectations for the R2. Rivian told investors earlier this year that it expects to deliver between 20,000 and 25,000 of the SUVs by the end of 2026. If Rivian achieves that, it would become one of the fastest-scaling new EVs ever launched in the U.S., second only to Tesla’s Model Y. Techcrunch event Meet your next investor or portfolio startup at Disrupt Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to save up to $410. Meet your next investor or portfolio startup at Disrupt Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register now to save up to $410. San Francisco, CA | October 13-15, 2026 REGISTER NOW That said, Rivian is launching with a version of the R2 that costs nearly $13,000 more than the $45,000 price tag the company spent years promoting. The launch edition R2 starts at $57,990, with a slightly cheaper $53,990 variant coming by the end of this year. Rivian won’t sell an R2 for under $50,000 until the first half of 2027, and a true base model starting at $45,000 won’t hit the market until late 2027. And that’s if the $45,000 R2 ever arrives at all. When Rivian announced pricing for the SUV in March, the company said the base model price will start “around $45,000” — not “at $45,000” as it had promoted on its website as recently as February. When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence. Sean O'Kane Sr. Reporter, Transportation Sean O’Kane is a reporter who has spent a decade covering the rapidly-evolving business and technology of the transportation industry, including Tesla and the many startups chasing Elon Musk. Most recently, he was a reporter at Bloomberg News where he helped break stories about some of the most notorious EV SPAC flops. He previously worked at The Verge, where he also covered consumer technology, hosted many short- and long-form videos, performed product and editorial photography, and once nearly passed out in a Red Bull Air Race plane. 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